The discussion has been long lived and still thrive… quite a bit of interesting stories floating around out there in the cloud. Thought I share some I find interesting and start an new series on the evolution of the internet, split into different focus… I’ll start with the social side (media, network etc.). If you have more, which I have no doubt, please share in the comments.
Keynote: Neville Hobson onAchieving measurable business results with social media
“Against a backdrop of changing behaviors in society and shifting climates of trust in the workplace, Neville Hobson illustrates what some organizations are doing with social media and how they are achieving measurable business results.”
Some interesting stuff in there with references to “the other” big social networks.
“Mediebyråns roll när medielandskapet förändras”
Fredrik Svensson, Creative Director at Starcom, speakes about the changing landscape for media companies and where social media plays a big part. It is all about a good idea, good collaboration between agencies/disciples, to involve the consumer and to see social media as a partner. Some good cases form Svenskafans.com, Guitar Hero and Wesec.com among other… and its in Swedish…
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Trendspaning: Det är inte framtid. Det händer nu.
Det händer otroligt mycket i de digitala medierna just nu och 2008 kommer sannolikt bli ett år som kommer att kommas ihåg. Annika Lidne från Lidne Inc. guidar genom några av de större trenderna och mer populära tjänsterna och företeelserna.
