A Valuable Blog

  Coming back to the subject of companies need to be both smart and humble to open up to their customers. Dare to have an open discussion and let them have a chance to feedback. Now a big brand has joined the race – the ever so closed Wal-Mart. This is big for a such…

What listening can(should) do…

Admiration to companies that listen to their customers/users and make the experience (web site, service, product) better based on this. It takes a smart and humble company… but all should. It is only logical, right? This is what the evolution of the web is… communication both ways. And then reaction to make the experience/service/product better….

Visible through content

As I am getting into this new (for me) arena of blogging and look into how this area can be beneficial to me and my profession… A question has been to of mind for a while now – how do one get seen or more accurately read in this jungle of blogs? Yes, yes I…

Marketing in a recession?

Ok, we might be heading for a slow down of the economy… maybe even a recession… not so severe I would say but anyway… this is good! If you keep your head cold and push online. “As the old saying goes, with each challenge comes opportunity”. First to get cut, as we all know, the…

Your reputation on the line – AdSocialization

Facebook, Facebook, Facebook and its struggle to make money. This new ad model they are working on is interesting to say the least – endorsing something you have an interest in (based on a profile) without your opt in and sold to your friends/connections to benefit a brand for free – can anyone see a…

Are Google’s SEO and quality score strategy the same?

While on the SEO subject I found this… very interesting… and at the end of the day a good thing. Make sure to read and implement. An summary – What Google tells us to do Google preaches one thing: quality experience — for its users and your potential customers. To that end Google has taken…

To Be Seen

What should always be included in an online strategy? SEO/SEM, right. Now, this is defiantly not true for all and probably, truth be told, nor is the online strategy bit. But, cannot stress enough the importance of the search and the need to be appearing near or on top. Everyone who is online will (more…

EIAA Mediascope 07

Some interesting figures and key findings from Meidascope 2007 release… Who? – Mediascope Europe 2007 – Mediascope Europe provides a unique insight into the evolution of TV, Internet, Radio, Newspaper and Magazine consumption across Europe, and the role the Internet plays in people’s lives. Some interesting points 169 million people now online across 10 European…

Evil hands off please!

This Microsoft Yahoo thing is realy getting our friends at Flickr worked up… this stuff is really funny. Please enjoy. Microsoft keep your evil grubby hands off our flickr

Global e-Mart

Wal-Mart in global online push. That is quite interesting… Fist I have to admit, did not know that Wal-Mart was the nr 2 e-retailer in the US after Amazon… Maybe not that surprising, they are the largest retail chain, but anyway. Now they are going after the international market… this will be interesting to follow….